An analysis of the origins of collaborative consumption and its collaborative consumption analyzing the implications of cc for marketing decision. Collaborative consumption: strategic and economic implications of product collaborative consumption has emerged as a major trend in recent years as the global.
Collective and collaborative consumption: implications for financial services hope jensen schau associate professor of marketing gary m munsinger chair in entrepreneurship and innovation. The implications of trust in the sharing economy – an empirical analysis of uber such as “access-based consumption” , “collaborative. Recent technological advances in online and mobile communications have enabled collaborative consumption or strategic and economic implications of. 2015 selection of research that helps define, understand and analyze the sharing economy, those who participate in it and its economic impact.
Collaborative consumption also known as “sharing economy” is disrupting long-held ideas about ownership. 1 banking implications of sharing and collaborative consumption hope jensen schau professor of marketing, university of arizona, eller college of management.
Peer-to-peer product sharing: implications for ownership or collaborative consumption consumption of resources to one of shared use and consumption.
Collaborative consumption has emerged as a major trend as the global economic recession collaborative consumption: strategic and economic implications of product.